Pricing
Plans sized to a healthy cadence of decisions. Invite-only during beta.
Trial
Free
Kick the tires on one product.
Founders validating a single product before they spend.
- 1 product
- 1 report credit (one-time)
- 24 audience credits (one-time)
- 1 seat
- 3 competitors/product
- Run the engine on one product
- See a synthetic customer built from real signal
- Upgrade the moment it earns its keep
Core
$99/mo
Run the engine on your hero products.
Single-brand operators optimizing what matters most.
- 3 products
- 15 report credits/mo
- 150 audience credits/mo
- 2 seats
- 5 competitors/product
- Optimization reports on your priority products
- Interrogate synthetic customers on key decisions
- Competitor signal on the products you choose
Growth
$299/mo
Put your full catalog on a loop.
Scaling brands and small teams running many decisions.
- 10 products
- 40 report credits/mo
- 500 audience credits/mo
- 5 seats
- 5 competitors/product
- More product slots and monthly credits
- Audience interrogation across the catalog
- Room for a team to work in parallel
Pro
$799/mo
Agency and multi-brand scale.
Agencies, portfolios, and enterprise teams.
- 30 products
- 120 report credits/mo
- 2000 audience credits/mo
- Unlimited seats
- 5 competitors/product
- The highest product, seat, and credit limits
- Built for many brands and many decisions
- Hands-on partnership on the work that matters
Guided onboarding
For agencies, multi-brand operators, and enterprise teams. We run your first real decision with you, prove the value, then onboard your team into the platform. Scoped to your decision — not a fixed plan.
Request, get approved, then go.
Request access
Tell us about your brand and the decision you’re making. No card required.
We approve your account
Action Signal is invite-only during beta. We review and set you up — nobody is charged before approval.
Subscribe & run decisions
Pick a plan, and your monthly report and audience credits are ready to use. Upgrade, downgrade, or add credits anytime.
Need more than your plan includes?
Top up credits or add product slots and seats à la carte.
Common pricing questions.
What is a credit, and what does one cost me?
There are two pools. A report credit runs one full optimization report on a product. An audience credit is one persona-interaction — creating a panel of N synthetic customers uses N audience credits, and each question you put to a panel of N uses N. Each plan includes a monthly allowance of both; you can buy more à la carte with add-ons.
Does the trial renew every month?
No. The trial allowance is a one-time grant so you can run the engine on a single product and see a synthetic customer built from real signal. When it earns its keep, you upgrade to a paid plan with monthly credits.
How does getting started actually work?
Action Signal is invite-only during beta. You request access, we approve your account, and then you subscribe and start running decisions. We don't charge anyone before they're approved — there's no card required to request access.
What happens to unused credits at the end of the month?
Monthly plan credits are sized to a healthy cadence of decisions and reset each billing cycle. If you regularly need more, the more cost-effective move is the next tier up; for occasional spikes, add-on credit packs top you up immediately.
Can I change or cancel my plan?
Yes. Once you're on a paid plan you can upgrade, downgrade, or cancel anytime from the in-app billing settings, which manage your subscription through Stripe. Add-on seats and product slots can be added or removed the same way.